Cold Calling Techniques: (That Really Work!) - Softcover

Schiffman, Stephan

3.9

830 ratings by Goodreads

9781558508606: Cold Calling Techniques: (That Really Work!)

Softcover

ISBN 10: 1558508600 ISBN 13: 9781558508606

Publisher: Adams Media Corp, 1990

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After five successful years and six printings, Schiffman's book is back in a new edition that features two important sections: identifying and reaching decision makers, and rescuing "lost" calls through use of Schiffman's "Ledge" system.

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About the Author:

Bestselling author Stephan Schiffman founded D.E.I. Management Group in 1979 and has since led his company to become one of the nation's fastest growing sales training companies. A leader in motivational and sales training, he is a certified management consultant who has trained and consulted with a wide range of international corporations, including IBM, AT&T, Motorola, Sprint, and CIGNA. Schiffman has written over 50 books, which have sold well over six million copies internationally and have guided generations of salespeople through their career challenges. His articles are published frequently in publications such as The Wall Street Journal, The New York Times, Sales and Marketing Management, Personal Selling Power, Corporate Travel Magazine, and INC. magazine. Mr. Schiffman divides his time between managing D.E.I., selling, training, consulting, and product development. He continues to serve as a frequent guest on national radio and television shows, including CNBC’s Smart Money, Minding Your Business, Steals and Deals, and Money Talk.

Review:

"The book every CEO needs to read." (Mark Cuban Recommends Inc.com)

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