Synopsis:
GE's John F. Welch knows a thing or two about change, about management, about getting things done. In 1981, when Welch took over as CEO, GE was only 10th in market value among American public companies. By 1993, GE sales had surged to $60.6 billion and the company was sharing the market lead with the likes of Exxon and AT&T. How did Jack Welch do it? The answer: Welch implemented a tough but flexible agenda that contained some of the very best business ideas corporate America had ever seen. What if you could take some of those ideas and apply them to your own corporation, your own management style? What if you knew the secret to Jack Welch's success?
Get Better or Get Beaten! examines 31 of those secrets in a fast-paced, easy-to-digest format that reads like a "manager's little instruction book." Here are the personal beliefs, bywords, principles, and techniques that helped Jack Welch become the most respected CEO in America.
From the Back Cover:
Over a dozen new chapterson everything from Workout to Six Sigma to
e-Business
How to Think, Talk, and Lead Like Jack Welch, History's Most Celebratedand SuccessfulCEO
"If leadership is an art, then surely Welch has proved himself a master painter."
BusinessWeek
"Wall Street and Main Street have been spoiled by Mr. Welch and his extraordinary performance."
The Wall Street Journal
"Perhaps the most admired CEO of his generation."
Fortune
Since it first hit business bestseller lists, Get Better or Get Beaten has shown over 100,000 executives how to understand the secretsand emulate the successesof GE's legendary CEO Jack Welch. Now completely revised and updated with rules for managers in today's transformed economy, this fast-paced classic provides proven leadership imperatives for every situation, regardless of industry.
From Secret #1 ("Harness the power of change") to Secret #29 ("Use e-Business to put the final nail in bureaucracy"), Get Better or Get Beaten is today's most straightforward, easy-to-follow blueprint for real-world success. Read it, learn from it, and use it to follow in the footsteps of corporate history's most honored CEOGE's Jack Welch.
"Slater distills Welch's business philosophyan amalgam of Zen-like axioms, bromides, and tough-minded pragmatismin a way that will reward managers at all levels who seek to create a learning environment and transform learning into action."
Publisher's Weekly, on the national bestseller Jack Welch and the GE Way
Jack Welch built GE into the most successful American corporation of the late 20th century. He accomplished this by focusing on quality, insisting on innovation, and forging a series of innovative business strategies that transformed GE from an overly bureaucratic, slow moving, and self-satisfied dinosaur into a lean, agile competitor.
Like Jack Welch himself, Get Better or Get Beaten, 2nd Edition, continues to carve its own path and call its own shots. Updated to reflect the realities of today's 24/7/365 global e-conomy, this classic management manifesto gets in your face and tells you what you need to know. For virtually every business situation, it answers one overriding question"What would Welch do?"with clarity, purpose, and a singular focus on achieving bottom-line results.
Small enough to fit in your coat pocket, yet bursting with Welch's leadership secrets on every page, it paints a compelling picture of how to teach employeesand yourselfto accept nothing but the best. Look inside to discover:
- Strategies Welch used to pull off the largest acquisition in GE's historythe stunning $48-billion purchase of Honeywell
- How Welch is using e-communication to energize and revitalize every corner of GEfrom the mailroom to the boardroom
- The inside story on Six SigmaWelch's sweeping quality initiative that is the foundation of GE's success
Jack Welch is a no-nonsense leader and has acknowledged that, when preparing for a speech, he has frequently peeked into Get Better or Get Beaten. Hard-hitting and honest, it is today's most entertaining and enlightening book on climbing to the top of today's corporate ladderand doing what it takes to stay there.
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