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Book Description Hardcover. Condition: Fine. Dust Jacket Condition: Fine. First Edition. A first printing of Shinsaku Sogo's memoir of his time spent working for the Japan External Trade Organization (JETRO) in the US. JETRO's mission was to foster trading between Japan and other nations. Mr. Sogo was sent to New York to promote Japanese product sales in the United States, eventually rising to the position of executive director. In this work he describes the difficulties encountered in getting Japanese products accepted in the US. With several scattered black & white photos. Mr. Sogo was assisted in writing this book by Bill Hosokawa, longtime Denver newspaperman. --- In red gloss paper-covered boards with gilt-stamped spine titling. Jacket features composite image of Japan and US flags. --- An about Fine copy lacking damages worthy of mention, in similar, unclipped jacket.; Tall Octavo - 9 to 10 in. tall; xxiv, 216 pages. Seller Inventory # 84918