J4 Learning - Softcover
J4 Learning is an easy to use, practical roadmap for creating employee training that actually works--anywhere, anytime, and on any device. Offering a mix of both theory and practice, it is based on experience in training for thousands of organizations and from analyzing extensive academic and industry research to determine what works in the real world. The goal is to show how to use training to develop performance learning in the most time-efficient and cost-effective way possible. To accomplish that, J4 Learning does the following: 1. Identifies dysfunctional training processes that are common in organizations today. 2. Addresses the "disconnect" between current employee training practices and the realities of adult learning in today's work environment. 3. Provides research on instructional design that shows exactly how to maximize learning, retention, and transfer of knowledge to the workplace. 4. Identifies the new role for the Training & Development department in a mobile learning environment. The methodology for accomplishing this is called J4 Learning--workforce development that is Just in time, Just as needed, Just enough, and Just right. The authors, Dan Cooper and Ken Cooper, represent the collective voice of the founding partners of ej4. Between them, they have more than 80 combined years in the training industry. They have presented over 6,000 in-person training seminars, have appeared in hundreds of live satellite TV broadcasts, and have developed in excess of 1,000 online training programs. They have completed the transition from classroom training to nearly total online delivery using video e-learning. Along the way, they have had experience with early computer-based training (CBT) tools such as HyperCard, ToolBook, and Authorware, and have now delivered millions of cloud-based video learning programs over the web to smartphones, tablets, PCs, portable media players, route handhelds, and TVs. The book's structure is consistent with the research on adult learning that it champions. The content is presented in short chapters, each one dealing with a single learning point. The flow of the book is from fundamentals to details, as effective instructional design requires. J4 Learning is organized into seven sections: Part 1 introduces the current issues with workplace training, what are called the "Terrible Too's." Part 2 discusses the overall value of training. It addresses the two most frequent questions concerning training. Part 3 consolidates the relevant research on adult learning and applies it to workplace training. Part 4 covers practical research in instructional design for workplace training. Part 5 examines training deployment and delivery, and evaluates the pros and cons of various media. Part 6 explains how to create an effective training strategy. Part 7 takes a big picture look at the future of training, and explores the Training department's potential new role at the center of an enterprise-wide "unified communications" architecture. Specific to-do action steps are provided at the end of each chapter to help readers apply the new concepts immediately. Relevant research is footnoted in the text and listed in a reference section at the back of the book. A detailed index is also provided. J4 Learning is an essential reference for both training professionals and managers focusing on improving workplace performance and business results.
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About the Author:
Dan Cooper is a founding partner and CEO of ej4, LLC, a videobased training provider headquartered in Kansas City. He has developed hundreds of computer-based and video training programs, and is a member of the Institute for Human Resources (IHR) Technology Enabled Learning advisory board at HR.com. Dan was recognized in 2011 by Training Magazine as a "Top Young Trainer" and currently serves on its editorial board. He also produces a monthly “Video 4 Results” video program for TrainingMag.com and writes a monthly training column for the site. Ken Cooper is a founding partner of ej4, LLC. He has over 30 years of experience as a training consultant and speaker, has presented over 2,500 seminars, and has appeared in hundreds of live and recorded e-learning programs. Ken is author of The Relational Enterprise, Effective Competency Modeling and Reporting, and BodyBusiness, all from the American Management Association. He has written hundreds of articles and white papers, and he has been published in Chief Learning Officer, Training, Trainer’s Workshop, The Corporate Board, and numerous other business publications.
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- PublisherTotalComm Press
- Publication date2012
- ISBN 10 0985094907
- ISBN 13 9780985094904
- BindingPaperback
- Number of pages224
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