Trick or Treatment: The Undeniable Facts about Alternative Medicine - Softcover

9780393337785: Trick or Treatment: The Undeniable Facts about Alternative Medicine
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“For anyone who has ever wondered about the scientific evidence for the effectiveness of . . . alternative therapies.”―Susan Okie, Washington Post

Whether you are an ardent believer in alternative medicine, a skeptic, or are simply baffled by the range of services and opinions, this groundbreaking analysis lays to rest doubts and contradictions with authority, integrity, and clarity. Over thirty of the most popular treatments―including acupuncture, homeopathy, aromatherapy, reflexology, chiropractic, and herbal medicines―are examined for their benefits and potential dangers. What works and what doesn’t? Who can you trust, and who is ripping you off? In its scrutiny of alternative and complementary cures, this book also strives to reassert the primacy of the scientific method as a means for determining public health practice and policy. 16 illustrations

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From the Back Cover:
Prince Charles is a staunch defender and millions of people swear by it; most UK doctors consider it to be little more than superstition and a waste of money.

Welcome to the world of alternative medicine.

In Trick or Treatment? the truth about the efficacy of alternative medicine is rigorously addressed for the first time by the scientist uniquely qualified to do so: Professor Edzard Ernst, the world’s first professor of complementary medicine. Having spent over a decade at Exeter University meticulously analyzing the bewildering evidence for and against alternative therapies, this former practitioner of both traditional and complementary medicine brings no bias to the subject.

Writing with him is the respected science writer, Simon Singh, who also brings his considerable scientific knowledge and scrupulous impartiality to this most controversial subject. Together, they deliver a hard-hitting, yet honest examination of more than thirty of the most popular treatments, such as Acupuncture, Homeopathy, Aromatherapy, Reflexology, Chiropractic and Herbal medicines.

Whether you are an ardent follower, sceptic or just plain baffled by the subject, Trick or Treatment? is a groundbreaking guide which finally lays to rest the doubts and contradictions that have dogged this subject for so long. Written with authority, integrity and clarity, this book delivers the ultimate verdict on alternative medicine.

About the Author:

Edzard Ernst, based at the University of Exeter, is the UK’s first professor of complementary medicine.

Best-selling author and science journalist Simon Singh lives in London. His books include Fermat’s Last Theorem, The Code Book, and Big Bang.

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  • PublisherW. W. Norton & Company
  • Publication date2009
  • ISBN 10 0393337782
  • ISBN 13 9780393337785
  • BindingPaperback
  • Edition number1
  • Number of pages352
  • Rating

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Book Description Paperback. Condition: new. Paperback. Whether you are an ardent believer in alternative medicine, a skeptic, or simply baffled by the range of services and opinions, this book lays to rest doubts and contradictions with authority and clarity. In this groundbreaking analysis, more than thirty of the most popular treatmentsincluding acupuncture, homeopathy, aromatherapy, reflexology, chiropractic, and herbal medicinesare examined for their proven benefits and potential dangers. What works and what doesnt? Whom can you trust, and who is ripping you off? While guiding the reader through a wide range of alternative cures, Trick or Treatment hones in on narrative case histories that illustrate the pros and cons of alternative medicine. Ultimately, in its scrutiny of alternative and complementary cures, this book strives to reassert the primacy of the scientific method as a means for determining public health practice and policy. For anyone who has ever wondered about the scientific evidence for the effectiveness of such alternative therapiesoffers fascinating and clearly presented information Susan Okie, Washington Post Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9780393337785

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