Product Type
Condition
Binding
Collectible Attributes
Free Shipping
Seller Location
Seller Rating
Published by Columbia University Press, c.1989,, 1989
ISBN 10: 0231061072ISBN 13: 9780231061070
Seller: Harry Alter, Sylva, NC, U.S.A.
Book
paperback, Condition: Very Good, Columbia University Press, c.1989, 5th.trade paperbk.prtg, 366pp., NF $.
More buying choices from other sellers on AbeBooks
Used offers from US$ 7.00
Published by VDM Verlag Dr. Mueller E.K., 2007
ISBN 10: 3836416298ISBN 13: 9783836416290
Seller: MusicMagpie, Stockport, United Kingdom
Book
Condition: Very Good. 1612257289. 1/1/0001 12:00:00 AM.
More buying choices from other sellers on AbeBooks
New offers from US$ 43.73
Used offers from US$ 5.09
Also find Softcover
Published by Cornelsen Verlag GmbH, 2022
ISBN 10: 3060150621ISBN 13: 9783060150625
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: As New. Unread book in perfect condition.
More buying choices from other sellers on AbeBooks
New offers from US$ 19.19
Used offers from US$ 12.23
Also find Softcover
Published by Bitterroot, Brooklyn, 1977
Seller: biblioboy, North Providence, RI, U.S.A.
First Edition
paperback. Condition: Near Fine. First Edition. Decorated/pictorial wrappers [about 5.5" x 8.5"], saddle-stapled, 52+ pages, illustrated. Very slight wear. bx110.
Published by New York, NY, Columbia University Press, 1989, 1989
ISBN 10: 0231061064ISBN 13: 9780231061063
Seller: The Warm Springs Book Company, Fremont, CA, U.S.A.
Book First Edition
Hardcover. Dust Jacket Included. First Edition. Hardback, Near Fine in a Near Fine DJ, 1st American edition; slight wear to book boards and to DJ and DJ edges, no names or internal markings, 8vo., 366 pages., 0.0 0.0 0.0.
Published by Cornelsen Verlag GmbH, 2022
ISBN 10: 3060150613ISBN 13: 9783060150618
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: New.
More buying choices from other sellers on AbeBooks
New offers from US$ 41.91
Used offers from US$ 42.30
Also find Hardcover
Published by Cornelsen Verlag GmbH, 2022
ISBN 10: 3060158436ISBN 13: 9783060158430
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: New.
More buying choices from other sellers on AbeBooks
New offers from US$ 41.91
Used offers from US$ 42.20
Also find Hardcover
Published by Cornelsen Verlag GmbH 2021-09-03, 2021
ISBN 10: 3060156352ISBN 13: 9783060156351
Seller: Chiron Media, Wallingford, United Kingdom
Book
Hardcover. Condition: New.
More buying choices from other sellers on AbeBooks
New offers from US$ 34.53
Published by Harvester Wheatsheaf, 1989
ISBN 10: 0745006299ISBN 13: 9780745006291
Seller: Pulpfiction Books, Vancouver, BC, Canada
Book First Edition
Hardcover. Condition: Near Fine. Dust Jacket Condition: Near Fine. 1st Edition. First edition, first printing. Fine- to Near Fine++ hardback in Fine- to Near Fine++ unclipped Brodarted dust jacket, clean and unmarked. Lightest cosmetic bumping noted to boards, minute color chips out at jacket edges.
More buying choices from other sellers on AbeBooks
Used offers from US$ 50.00
Also find First Edition
Published by Cornelsen Verlag GmbH, 2018
ISBN 10: 3060158428ISBN 13: 9783060158423
Seller: Revaluation Books, Exeter, United Kingdom
Book
Hardcover. Condition: Brand New. German language. 10.32x7.56x1.10 inches. In Stock.
Published by Verlag Herder 2020-12-07, 2020
ISBN 10: 3451023113ISBN 13: 9783451023118
Seller: Blackwell's, London, United Kingdom
Book
paperback. Condition: New. Language: GER.
Published by Glitterati Incorporated, 2012
ISBN 10: 0983270279ISBN 13: 9780983270270
Seller: GreatBookPrices, Columbia, MD, U.S.A.
Book
Condition: New.
More buying choices from other sellers on AbeBooks
New offers from US$ 67.14
Used offers from US$ 74.72
Also find Hardcover First Edition Signed
Published by AV Akademikerverlag Mai 2012, 2012
ISBN 10: 3639409191ISBN 13: 9783639409192
Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germany
Book Print on Demand
Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Revision with unchanged content. With regard to the topic New Methods of Technology and their Appropriat eness for the UK Fast Moving Consumer Good (FMCG) Business , this work deals with the description of the current com mu ni ca tion strategy of FMCG manufacturers compared with new methods of communication. Since ad ver tisements of FMCGs appeal to a wide audience and are dependent on being transmitted frequently, FMCG manu facturers predominantly rely upon traditional mass media. Nowadays FMCGs are characterised as low-in volve ment products and are ex posed to higher com pe ti tion. In order to stay com petitive it is vital for FMCG manufacturers to arouse brand awareness thus ensuring the brand s perception by the con sumer. Since they are not in a position to recognise the consumers needs due to lack of appropriate measure ment, FMCG manufacturers need to become attentive to the new methods, which fulfil the today s requirements of target ing consumers effectively. In contrast to traditional media the new methods of technology offer good opportunities to satisfy the needs of the modern consumer by delivering cus tom ised advertisements. Due to the interactivity of ad vert ise ments, the new formats enable better brand awareness by adding value to the brand in form of entertainment and information. 76 pp. Englisch.
More buying choices from other sellers on AbeBooks
New offers from US$ 46.69
Published by Verlag Herder, 2012
ISBN 10: 3451306514ISBN 13: 9783451306518
Seller: Studibuch, Stuttgart, Germany
Book
hardcover. Condition: Gut. 180 Seiten; 9783451306518.3 Sprache: Deutsch Gewicht in Gramm: 500.