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Published by Pearson College Div, 2006
ISBN 10: 0131869604ISBN 13: 9780131869608
Seller: Hawking Books, Edgewood, TX, U.S.A.
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Condition: Good. Good Condition. Five star seller - Buy with confidence!.
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Published by Pearson College Div, 2009
ISBN 10: 0135053013ISBN 13: 9780135053010
Seller: Gulf Coast Books, Memphis, TN, U.S.A.
Book
hardcover. Condition: Good.
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Published by Prentice Hall, 2003
ISBN 10: 0130673358ISBN 13: 9780130673350
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Book
Hardcover. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 3.1.
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Condition: Very Good. Very Good condition. Fifth edition. A copy that may have a few cosmetic defects. May also contain light spine creasing or a few markings such as an owner's name, short gifter's inscription or light stamp.
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Published by Prentice Hall India, 2007
ISBN 10: 8120330862ISBN 13: 9788120330863
Seller: Decluttr, Kennesaw, GA, U.S.A.
Book
Condition: Very Good. 1635948714. 1/1/0001 12:00:00 AM.
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Published by Pearson Education
ISBN 10: 8177589997ISBN 13: 9788177589993
Seller: Majestic Books, Hounslow, United Kingdom
Book
Condition: Used. pp. 654.
SCHIFFMAN, Leon G. y LAZAR KANUK, Leslie COMPORTAMIENTO DEL CONSUMIDOR. Prentice-Hall Hispanoamericana. 1991 740 p. (24 cm) Rustica. L (Ref.16833) marketing economia empresa comercio.
Published by Pearson Educacion, 2012
ISBN 10: 9702605962ISBN 13: 9789702605966
Seller: Hamelyn, Madrid, Spain
Book
Condition: Aceptable. EAN: 9789702605966 Tipo: Libros Categoría: Título: Comportamiento Del Consumidor 7ª Ed.Autor: SCHIFFMAN, LEON G. KANUK, LESLIE LAZAR Editorial: PRENTICE HALL MEXICO, Madrid Formato: Libro de bolsillo.
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Published by Prentice-Hall, Inc., Englewood Cliffs, New Jersey, 1978
ISBN 10: 0131692011ISBN 13: 9780131692015
Seller: Librairie Le Nord, Hearst, ON, Canada
Book
Hardcover. Condition: Very Good. No Jacket. 179 mm X 234 mm. 489 pages. Ex library Book.
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Published by pearson prentice hall, 2007
ISBN 10: 0131869647ISBN 13: 9780131869646
Seller: Solr Books, Skokie, IL, U.S.A.
Book
Condition: VeryGood. 9th Instructors pbk manual. A noticable front cover bend. Text is mostly clean readable.
Published by Prentice Hall, 1987
ISBN 10: 0131690205ISBN 13: 9780131690202
Seller: HPB-Red, Dallas, TX, U.S.A.
Book
Hardcover. Condition: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority!.
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Published by Prentice Hall & IBD, 1997
ISBN 10: 968880617XISBN 13: 9789688806173
Seller: Lauso Books, BARCELONA, Spain
Book
Encuadernación de tapa blanda. Condition: Bien. SCHIFFMAN, Leon G. y LAZAR KANUK, Leslie COMPORTAMIENTO DEL CONSUMIDOR. Prentice-Hall Hispanoamericana. 1997. Rústica. 684 pp. Marketing economía empresa comercio.
Published by Prentice Hall, USA, 1991
Seller: Harry Righton, Evesham, United Kingdom
Soft Cover. Condition: Very Good. very small crease to 1 corner. highlighting in pink and pencil notes to large number of text pages. 4th edn.
Published by Prentice Hall.
ISBN 10: 9684040466ISBN 13: 9789684040465
Seller: Libros librones libritos y librazos, Aguascaliente, AGS, Mexico
Book
Blanda. Condition: Usado. Estado: Usado. Título: Comportamiento del consumidor. Autor: Leon G. Schiffman/Leslie Lazar Kanuk. Editorial: Prentice Hall. Idioma: Español. Edición: 1. Año: 1997. Reimpresión: No. ISBN: No. Apariencia: Buena. Encuadernación: Blanda. Páginas: 684. Medidas: 27 X 21 X 3 cm. Peso: 1338 grs. Unión: pegado. Cantos: Con leves signos de uso. Interiores: Completos e íntegros. Notas: No. Sellos: No. Subrayados: 5-15 PÁRRAFOS SUBRAYADOS CON LÁPIZ Y MARCATEXTOS ROSA, ASÍ COMO 1-10 PEQUEÑAS ANOTACIONES CON LÁPIZ. Firmas o dedicatoria: NOMBRE CON PLUMA NEGRA EN PARTE INFERIOR DE PRIMERA PÁGINA. Particularidades extras: PORTADAS CON LIGERO DESGASTE.
Published by Pearson US Imports & PHIPEs, 1997
ISBN 10: 0133729885ISBN 13: 9780133729887
Seller: NEPO UG, Rüsselsheim am Main, Germany
Book
Gebundene Ausgabe. Condition: Gut. 672 Seiten ex Library Book / aus einer wissenschafltichen Bibliothek / Sprache: Englisch Gewicht in Gramm: 1432.
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Published by Financial Times Prentice Hall, 2008
ISBN 10: 027370401XISBN 13: 9780273704010
Seller: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, Germany
Book
Softcover. Condition: gut. 2008. This new European perspective on Schiffman and Kanuk's classic Consumer Behaviour focuses not only on what consumers buy, but also why they buy, when they buy, where they buy, how they evaluate their purchase, and how they ultimately dispose of it. The text has been thoroughly adapted and revised to reflect European conditions, and shortened to focus attention on critical concepts in consumer behaviour. The authors discuss the effects of family, social class, culture and subculture on the decision-making process, and, by taking a psychological approach, illuminate the ways in which marketers apply the principles of consumer behaviour to the development and implementation of marketing strategies. Preface Part One: Introduction 1) An introduction to the study of Consumer Behavior 2) Consumer Research 3) Market Segmentation Part Two: The Consumer as an Individual 4) Consumer Decision Making 5) Consumer Motivation 6) Personality and Consumer Behavior 7) Consumer Perception 8) Consumer Learning 9) Consumer Attitude Formation and Change 10) Communication and Consumer Behavior Part Three: Consumers in Their Social and Cultural Settings 11) Reference Groups and Family Influences 12) Social Class and Consumer Behavior 13) The Influence of Culture and Subculture on Consumer Behavior 14) Cross-Cultural Consumer Behaviour: An International Perspective Part Four: More on the Consumer's Decision-Making Process 15) Consumer Influence and the Diffusion of Innovations 16) Consumer Decision Making - Again Consumer Behaviour A European Outlook Leslie Lazar Kanuk Leon G. Schiffman Havard Hansen BWL Wirtschaft Betriebswirtschaft Management Marketing Vertrieb ISBN-10 0-273-70401-X / 027370401X ISBN-13 978-0-273-70401-0 / 9780273704010 Sales In deutscher Sprache. 512 pages. 26,4 x 19,4 x 2,2 cm.
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Published by Pearson Educación., 2012
ISBN 10: 9684444869ISBN 13: 9789684444867
Seller: Libros librones libritos y librazos, Aguascaliente, AGS, Mexico
Book
Blanda. Condition: Usado. Estado: Usado. Título: Comportamiento del consumidor. Autor: Leon G. Schiffman, Leslie Lazar Kanuk. Editorial: Pearson Educación. Idioma: Español. Edición: 7. Año: 2001. Reimpresión: No. ISBN: 9684444869. Apariencia: Buena. Encuadernación: Blanda. Páginas: 469. Medidas: 26 X 20 X 3 cm. Peso: 964 grs. Unión: pegado. Cantos: Con leves signos de uso. Interiores: Completos e íntegros. Notas: No. Sellos: No. Subrayados: No. Firmas o dedicatoria: No. Particularidades extras: Ninguna. OJO: EL COSTO DEL ENVÍO SOLAMENTE AMPARA UN KILOGRAMO DE PESO. SI EL LIBRO PESA MÁS DEL KILOGRAMO, SE DEBERÁ PAGAR EL EXCESO DE PESO. LEE LA DESCRIPCIÓN COMPLETA.
Published by PEARSON, 2013
ISBN 10: 6074429693ISBN 13: 9786074429695
Seller: Iridium_Books, DH, SE, Spain
Book
Condition: Used - Good.
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