The Post-Pandemic Business Playbook: Customer-Centric Solutions to Help Your Firm Grow - Softcover

9789811658709: The Post-Pandemic Business Playbook: Customer-Centric Solutions to Help Your Firm Grow
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  • PublisherPalgrave Macmillan
  • Publication date2023
  • ISBN 10 9811658706
  • ISBN 13 9789811658709
  • BindingPaperback
  • Edition number1
  • Number of pages244

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Book Description Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -COVID-19 forced a dramatic change to customer behavior that resulted in an economic crisis not witnessed by anyone alive. Businesses can no longer operate as before because their customers are no longer operating as before. This book provides customer-centric based guidance for how businesses should adapt to this new reality, deriving insights from academic research, case studies, interviews, and best practice examples from around the world. As validated by hundreds of top-level executives, its readers will gain a better understanding of why customer behavior has changed so they can use the book's solutions to navigate through and succeed in the post COVID-19 future. 224 pp. Deutsch. Seller Inventory # 9789811658709

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