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From the reviews:
"The book falls into three sections; attitudes to science, culture and risk perceptions about food; role of the mass media in dealing with the perception of risk in the food supply, including a case study; and lastly, case studies of interactions between scientists and lay people in policy, agriculture and awareness. ... It is useful for food science lecture material as it contains many quotes and anecdotes." (Dr Dave Roberts, Food Australia, Vol. 56 (1-2), 2004)
"The widespread concern among consumers about the safety and acceptability of food is well-known. ... The food scientists must re-examine their position and the limitations to a purely technical approach to these issues. ... This publication is recommended to all interested experts in academia, authorities and industry, because all the contributing authors have not only considered the different aspects theoretically, but also practically and smoothly." (Advances in Food Sciences, Vol. 25 (2), 2003)
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Book Description Hardcover. Condition: new. Seller Inventory # 9783540437437
Book Description Condition: New. Seller Inventory # ABLIING23Mar3113020167648
Book Description Condition: New. PRINT ON DEMAND Book; New; Fast Shipping from the UK. No. book. Seller Inventory # ria9783540437437_lsuk
Book Description Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -There is widespread concern amongst consumers about the safety and acceptability of food, and there are clearly communication gasps between consumers, many food professionals and food industry. This book offers accounts of the two-way nature of this difficult communication process and of how attempts can be made to bridge these communication gasps in a variety of social and cultural environments. The chapters of the book analyse the role of science, culture, and risk perception, and of mass media and the attitudes of eating. An additional section describes the interface between scientists and lay people in policy-making and agricultural practice. 200 pp. Englisch. Seller Inventory # 9783540437437
Book Description Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Account on the difficult communication process between consumers, food professionals and in industry, focussing on the interactions between food, culture and social environmentThere is widespread concern amongst consumers about the safety and acceptabil. Seller Inventory # 4890625
Book Description Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - There is widespread concern amongst consumers about the safety and acceptability of food, and there are clearly communication gasps between consumers, many food professionals and food industry. This book offers accounts of the two-way nature of this difficult communication process and of how attempts can be made to bridge these communication gasps in a variety of social and cultural environments. The chapters of the book analyse the role of science, culture, and risk perception, and of mass media and the attitudes of eating. An additional section describes the interface between scientists and lay people in policy-making and agricultural practice. Seller Inventory # 9783540437437