Industriebetriebslehre: Einführung Management im Lebenszyklus industrieller Geschäftsfelder (Die Wirtschaftswissenschaften) (German Edition) - Softcover

9783409129435: Industriebetriebslehre: Einführung Management im Lebenszyklus industrieller Geschäftsfelder (Die Wirtschaftswissenschaften) (German Edition)
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Dieses Lehrbuch führt gut verständlich in die Industriebetriebslehre ein und bietet einen vollständigen Überblick über die verschiedenen Lebenszyklusphasen des industriellen Managements. Fragen des Innovationsmanagements und Risikokapitalgeschäfts werden ebenso behandelt wie Probleme der Prozessentwicklung, der horizontalen und vertikalen Integration sowie Rationalisierungsreserven durch Benchmarking und Prozess-Reengineering.

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Book Description:
Lehrbuch zum vollständigen Lebenszyklus des industriellen Managements
About the Author:
Prof. Dr. Reinhard Haupt lehrt auf dem Lehrstuhl für Allgemeine Betriebswirtschaftslehre und Produktion/Industriebetriebslehre an der Friedrich-Schiller-Universität Jena.

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  • PublisherGabler Verlag
  • Publication date1999
  • ISBN 10 340912943X
  • ISBN 13 9783409129435
  • BindingPaperback
  • Number of pages246

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