This book focuses on the role of subsistence entrepreneurs in creating social and sustainable business opportunities on the global marketplace. Subsistence entrepreneurs use scarce resources to create new business opportunities, often in developing or emerging economies. In addition, subsistence entrepreneurship is increasingly being used as a way to facilitate market entry for small and medium-sized business enterprises that focus on collaborative innovation. The interdisciplinary contributions gathered here will expand readers’ understanding of the nature and characteristics of subsistence entrepreneurs, as well as the challenges they face. The central connection between subsistence, sustainability and social entrepreneurship is also explored.
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“The book on subsistence entrepreneurship edited by Vanessa Ratten, Paul Jones, Vitor Braga and Carla Susanna Marques captures in a comprehensive way the perspective of the entrepreneurs located at the bottom of the societal pyramid. This in itself is a very important contribution of the book, since these entrepreneurs have only lately moved into the focus of academic research. The chapters present a variety of cases and issues, which together enable the reader to better understand the opportunities and constraints of those entrepreneuring in the informal economy, often not recognized by the dominant mainstream of societies. The book definitely provides a valuable contribution to the public and academic discourse in the field.” (Sibylle Heilbrunn, Kinneret Academic College, Israel)
“This book on subsistence entrepreneurship tackles a new interesting area of entrepreneurship that is underdeveloped in the current literature. I highly recommend the book to anyone interested in the next horizon of entrepreneurship research that focuses on emerging societal areas including collaborative innovation and social change.” (Dr Sérgio Teixeira , Assistant Professor, University of Madeira, Funchal, Portugal )
“The book makes a strong case for more research on subsistence entrepreneurship and for a better understanding of the role of subsistence entrepreneurs in society. The chapters address relevant topics like collaborative innovation, sustainability and social goals. Drs. Vanessa Ratten, Paul Jones, Vitor Braga and Carla Marques include rich contributions by scholars from different countries and continents, which reflects the worldwide interest in this phenomenon!” (Dr. Sheela Pandey, Pennsylvania State University Harrisburg, Middletown, PA, USA)
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Book Description Hardcover. Condition: new. Seller Inventory # 9783030115418
Book Description Buch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -This book focuses on the role of subsistence entrepreneurs in creating social and sustainable business opportunities on the global marketplace. Subsistence entrepreneurs use scarce resources to create new business opportunities, often in developing or emerging economies. In addition, subsistence entrepreneurship is increasingly being used as a way to facilitate market entry for small and medium-sized business enterprises that focus on collaborative innovation. The interdisciplinary contributions gathered here will expand readers' understanding of the nature and characteristics of subsistence entrepreneurs, as well as the challenges they face. The central connection between subsistence, sustainability and social entrepreneurship is also explored. 248 pp. Englisch. Seller Inventory # 9783030115418
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Book Description Gebunden. Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Focuses on the interplay between subsistence, social and sustainable forms of entrepreneurshipEmphasizes the key characteristics of bottom of the pyramid and frugal forms of innovationFocuses on collaborative forms of. Seller Inventory # 258911298
Book Description Buch. Condition: Neu. Druck auf Anfrage Neuware - Printed after ordering - This book focuses on the role of subsistence entrepreneurs in creating social and sustainable business opportunities on the global marketplace. Subsistence entrepreneurs use scarce resources to create new business opportunities, often in developing or emerging economies. In addition, subsistence entrepreneurship is increasingly being used as a way to facilitate market entry for small and medium-sized business enterprises that focus on collaborative innovation. The interdisciplinary contributions gathered here will expand readers' understanding of the nature and characteristics of subsistence entrepreneurs, as well as the challenges they face. The central connection between subsistence, sustainability and social entrepreneurship is also explored. Seller Inventory # 9783030115418
Book Description Hardcover. Condition: Brand New. 248 pages. 9.25x6.10x0.67 inches. In Stock. Seller Inventory # x-3030115410
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