Book Description Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The must-read summary of Scott Bedbury's book: 'A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century'.This complete summary of the ideas from Scott Bedbury's book ' A New Brand World' shows that a strong set of brand values can be a company�s most important asset. In their book, the authors outline eight principles for creating a solid 21st century brand, giving useful and well-known industry examples to highlight the main points. An impressive amount of information has been condensed into this neat and digestible format, making it a great guide for anyone looking to build a memorable brand for the 21st century, whether you are building on existing foundations or starting entirely from scratch.Added-value of this summary: � Save time� Understand key concepts � Increase your business knowledge To learn more, read 'A New Brand World' and find out how to create a solid 21st century brand based on values. 44 pp. Englisch. Seller Inventory # 9782511043684

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Summary: A New Brand World (review and analysis of Bedbury's Book)

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Published by BUSINESS BOOK SUMMARIES (2016)

ISBN 10: 2511043688 ISBN 13: 9782511043684

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Chapitre.com : livres et presse ancienne
(LAMNAY, France)

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Book Description Paperback. Condition: NEUF. The must-read summary of Scott Bedbury's book: "A New Brand World: 8 Principles for Achieving Brand Leadership in the 21st Century".This complete summary of the ideas from Scott Bedbury's book " A New Brand World" shows that a strong set of brand values can be a company's most important asset. In their book, the authors outline eight principles for creating a solid 21st century brand, giving useful and well-known industry examples to highlight the main points. An impressive amount of information has been condensed into this neat and digestible format, making it a great guide for anyone looking to build a memorable brand for the 21st century, whether you are building on existing foundations or starting entirely from scratch.Added-value of this summary: - Save time- Understand key concepts - Increase your business knowledge To learn more, read "A New Brand World" and find out how to create a solid 21st century brand based on values. - Nombre de page(s) : 44 - Poids : 55g - Genre : Marketing, Commercial, Publicit�. Seller Inventory # N9782511043684