The Language of Marketing Technology - Softcover
The Language of Marketing Technology is a comprehensive list of more than 3500 marketing terms with thorough and extensive definitions.
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From the Inside Flap:
A 30-year veteran of direct marketing and marketing, McKee has been vice president of Wiland Direct for more than 15 years.
About the Author:
Phillip Wiland, a national and internationally recognized authority on marketing, is president of Wiland Direct, an agency he founded twenty years ago. Downs is a thirty-year marketing and advertising veteran who has been vice president of Wiland Direct for fifteen years. Steve McKee, a thirty-year veteran of direct marketing and marketing, and has been vice president of Wiland Direct for more than fifteen years.
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- PublisherRacom Books
- Publication date2014
- ISBN 10 1933199474
- ISBN 13 9781933199474
- BindingPaperback
- Number of pages301
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The Language of Marketing Technology
Published by
Racom Books
(2014)
ISBN 10: 1933199474
ISBN 13: 9781933199474
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Softcover
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Book Description Condition: very good. Gently used. May include previous owner's signature or bookplate on the front endpaper, sticker on back and/or remainder mark on text block. Seller Inventory # 9781933199474-3
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The Language of Marketing Technology: The Essential Reference for Today's Marketer
Published by
Racom Communication
(2014)
ISBN 10: 1933199474
ISBN 13: 9781933199474
Used
Paperback
Quantity: 1
Seller:
Rating
Book Description Paperback. Condition: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 0.66. Seller Inventory # G1933199474I3N00
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US$ 8.96
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