Global Paradox - Softcover
John Naisbitt's book Megatrends (1982) sold more than 8 million copies world wide and remained at the top of the bestseller lists for two years. That book, and Megatrends 2000, established John Naisbitt as one of the world's foremost forecasters of social, economic, political and cultural trends. In those books, he accurately predicted trends ranging from the globalisation of the economy to the surging impact of technological innovations and the renewed power of culture on our lives. Now he provides a vision of the forces that will transform the world following the epochal changes of the early 1990s. In Global Paradox, John Naisbitt explores the new global environment of the 1990s and the powerful opportunities and challenges it will present to nations, businesses and individuals in this period of growth and transformation at the millennium's end. New patterns have emerged in the world since the collapse of the Soviet Union. The global economy is growing at an unprecedented rate, but large organisations in business and government are faltering. The 'European dream' is fading, and dozens of nations are establishing their own identities. M
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About the Author:
John Naisbitt is a world renowned speaker and author. He is the author of the international bestseller Megatrends 2000. He runs Megatrends Ltd, an international business consultancy based in Washington Dc.
From Kirkus Reviews:
Naisbitt (Megatrends 2000, etc.) here focuses on an apparent incongruity, if not contradiction, in the Global Village's premillennial, post-cold war order. He argues, in brief, that the bigger the world economy becomes, the more powerful will be its smallest players (who, of course, are entrepreneurs or the corporate equivalents thereof). Before examining (in no great depth) the implications of his basic thesis, the author assesses the factors he believes have combined to produce a so-called global paradox. He cites, for instance, the USSR's collapse (which has helped create dozens of new nation-states), ongoing advances in the state of the telecommunications and computer arts, the decentralized management of multinational enterprises, improvements in transportation technology, and the flowering of democratic capitalism in hitherto socialist societies. In Naisbitt's view, individual countries are moving toward greater political independence while seeking to establish economic alliance. Among other consequences, he argues, this trend puts paid to any hope of genuine union (monetary or otherwise) in Western Europe and suggests that the US is on track with the less restrictive trade-based confederation NAFTA would represent. In the meantime, says Naisbitt, the working world is achieving consensus on business conduct, environmental, human rights, and allied issues. Turning to more practical matters, he closes with an upbeat appraisal of commercial opportunities in mainland China, Latin America, and other emergent markets. Another slick status report on putatively earth-shaking shifts in the increasingly interdependent but fragmenting global economy from a past master of the futurist game. -- Copyright ©1993, Kirkus Associates, LP. All rights reserved.
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- PublisherAllen & Unwin
- Publication date1996
- ISBN 10 1864481072
- ISBN 13 9781864481075
- BindingPaperback
- Number of pages312
- Rating
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