Danford, Gerard STRATEGY For Everybody ISBN 13: 9781717739582

STRATEGY For Everybody - Softcover

9781717739582: STRATEGY For Everybody
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STRATEGY For Everybody is a purpose-driven approach to strategy based on eleven simple principles, which can be used throughout any organization. Those eleven principles will help everyone better understand the real meaning of strategy.

Dr. Gerard Danford: MBA - The London Business School (UK), PhD - Helsinki School of Economics (Finland) and B.Sc. Engineering CCSU (USA). Dr. Danford has 20 years of experience successfully consulting multinational companies on strategy & 20 years experience teaching MBA & Executive MBA students in USA & Europe.

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Purpose-driven Strategy

Creates a common understanding of where the organization is going (vision), why it's going there (purpose), how it's getting there (individual contributions), and what's different about how that's being done (implementation). Without purpose; organizations often fail in strategy execution.


Themes Covered

  • Trust: How to increase levels of trust?

  • Resources: How to deploy resources effectively and efficiently?

  • Environment: How to adjust, and adapt to rapidly changing conditions?

  • Change: How to manage the change process successfully?

  • Profit: How to invest that profit in the present... and for the future?

  • Competition: What battles to fight and not to fight?

  • Globalization: Deciding which game (product/service), and which playground (market) to play in?

  • Growth: How to achieve balanced growth?

  • Planning: How to precisely define the contribution of each component in the plan?

  • Teamwork: How to precisely define individual team members contribution and build consensus?

  • Leadership: How to gain trust (belief) in an uncertain strategy, which may deliver everyone safely to the final destination?

Relevant to: employee engagement, change management, increasing output, team building, transformation, increasing scale, increasing creativity and innovation, changing corporate culture, implementing agile methods, high growth, strategy implementation, strategy execution, strategic planning, learning organizations, startup culture building, EOS, reinventing the organization, deliberate strategy, objectives and key results, digital transformation, holacracy, management systems, creating value, success & change, personal development, human resource management, employee experience, value stream, being great, winning and inclusion. mba, decision making, leadership, six sigma, agile management, microeconomics, accounting, business basics, business books, business coaching, business degree, mba, business school, gmat, business development, business economics, business education, business administration, business essentials, business finance, business growth, business hacks, leadership, lean in, macroeconomics, money, six sigma, decision making, microeconomics, startup, it manager, resume, agile management, influence, data science, leadership, machine learning, time management, agile strategy, startups, business model generation, entrepreneur, balanced scorecard, dysfunctions of a team, iot, knowledge management, strategy, strategic management, coaching, innovation, startup, the art of war, high growth, blue ocean strategy, dysfunctions of a team, lean startup, organizational behavior, it strategy, digital transformation, business development, startups, entrepreneurship, small business

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  • PublisherIndependently published
  • Publication date2018
  • ISBN 10 171773958X
  • ISBN 13 9781717739582
  • BindingPaperback
  • Number of pages108

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