How to Use the Internet to Advertise, Promote, and Market Your Business or Web Site: With Little or No Money Revised Second Edition - Softcover

Bruce C Brown

Softcover

ISBN 10: 1601384408 ISBN 13: 9781601384409

Publisher: Atlantic Publishing Group (FL), 2011

Synopsis

Interested in promoting your business and/or Web site, but don

About this title

About the Author:

Bruce C. Brown is an award-winning author of more than ten books as well as an active duty Coast Guard officer, where he has served in a variety of assignments for more than 26 years. Bruce is married to Vonda and has three sons: Dalton, Jordan, and Colton. His previous works include: He holds degrees from Charter Oak State College and the University of Phoenix. He currently resides in North Carolina.

Review:

Now in a significantly updated and expanded third edition, How to Use the Internet to Advertise, Promote, and Market Your Business or Web Site - With Little or No Money is specifically written for the non-specialist general reader who is interested in promoting his or her business and/or web site, but must operate on a shoestring (or even no string!) budget. This thoroughly 'user friendly' instruction manual effectively shows how to build, promote, and make money off of a web site as well as a brick and mortar store using the Internet, with minimal costs. This do-it-yourself guide shows how to generate more traffic for a web site or store with hundreds of Internet marketing methods, including many free and low-cost promotions. Offering a comprehensive, hands-on, step-by-step guide for increasing web site traffic and traditional store traffic by using hundreds of proven tips, tools, and techniques, readers will be taught how they can target more customers to their business and optimize their web site from a marketing perspective -- including targeting campaigns, using keywords, generate free advertising, employ search-engine strategies, apply inside secrets of e-mail marketing, as well as building web communities, co-branding, auto-responders, Google advertising, banner advertising, eBay storefronts, web-design information, search-engine registration, directories. Of special note are the inclusion of real-world examples of what strategies are succeeding and what strategies are failing. Offering a complete course of practical and methodical instruction, How to Use the Internet to Advertise, Promote, and Market Your Business or Web Site - With Little or No Money is especially recommended to the attention of non-specialist general readers with no previous experience with marketing on the internet or using the internet to promote the goods and/or services offered by their established business. --Willis M. Buhle, Midwest Book Review

About this edition

• Publisher: Atlantic Publishing Group (FL)
• Publication date: 2011
• ISBN 10: 1601384408
• ISBN 13: 9781601384409
• Binding: Paperback
• Edition number: 2
• Number of pages: 336