A Time for Heroes: Business Leaders, Politicians, and Other Notables Explore the Nature of Heroism - Hardcover

Robert L Dilenschneider

9781597770002: A Time for Heroes: Business Leaders, Politicians, and Other Notables Explore the Nature of Heroism

Hardcover

ISBN 10: 1597770000 ISBN 13: 9781597770002

Publisher: Phoenix Books, 2005

Crisis can bring out the best in people. In times of trouble and uncertainty, when lesser mortals may feel hobbled by anxiety, a few extraordinary people always rise to the occasion. Whether they are public personalities or private citizens, these heroic individuals light the way for the rest of us. Robert L. Dilenschneider is concerned that we have too few heroes in life today. In

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About the Author:

Robert L. Dilenschneider, founder and CEO of The Dilenschneider Group, is one of the world's foremost communication gurus and leadership coaches. He is the former president and chief executive officer of Hill and Knowlton, Inc., where he tripled revenues to nearly $200 million and delivered more than $30 million in profit. Dilenschneider is widely published, having authored eight seminal books on business theory, including the bestsellers "Power and Influence" and "On Power". He has counseled major corporations and professional groups around the globe, and is frequently called upon by the media to provide commentary and strategic public relations insights on major news stories.

From Publishers Weekly:

Public Relations executive Dilenschneider explores various notions of heroism by talking with heavy hitters in the worlds of business, politics and religion. The staples of heroism appear here (JFK, MLK, Churchill, Einstein, fathers and mothers), but a few are sure to surprise: Republican Senator Orrin Hatch fingers for praise a pediatric AIDS activist and a communist labor leader; Steve Forbes sings the praises of Ernie Pyle. Save the few unexpected turns, the book is fairly humdrum: powerful or wealthy people talking about the (generally) powerful or wealthy people they admire, and some mentions will have readers scratching their heads. (Was Tylenol's then-CEO really heroic for his handling of the 1982 cyanide killings?) Concluding this compendium is a chapter in which Dilenschneider provides a list of things individuals can do to "encourage heroic actions in ourselves." He also lists "big fixes" that will "create a public environment that's hospitable to heroes," among them, giving raises to public officials and reducing the number of frivolous lawsuits filed. Anyone curious about the audience to which this book is geared will find the answer early on in Dilenschneider's recounting of the doomed Flight 93 (just one of the many 9/11 invocations): "Which of us, hearing that inspiring story, did not wonder: Would I have cowered in the back of business class?"
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