The Art of the Advantage: 36 Strategies to Seize the Competitive Edge - Softcover
Art of the Advantage brings to life the centuries-old thirty-six Chinese stratagems and explains how they can be applied to corporate or personal strategy. Author Kaihan Krippendorf shows how in using Chinese philosophy, companies can create unfamiliar, cutting-edge corporate strategies that are often unfamiliar to Western companies allowing them to take their western competitors unaware and make them more competitive. Throughout the book, Krippendorf uses ten case studies from the world’s top business schools to illustrate his points.
"synopsis" may belong to another edition of this title.
About the Author:
Kaihan Krippendorf, for the past two years, has worked at McKinsey & Co. as an engagement manager for strategy and marketing with an industry focus on media and retail. Previous to McKinsey, Kaihan held various senior management positions at Deloitte Consulting, Matsumoto Group and Calhoun Baker. Mr. Krippendorf received his MBA from Columbia University and his BSE in Finance and Engineering from the University of Pennsylvania¿s School of Engineering and Wharton Business School.
"About this title" may belong to another edition of this title.
- PublisherTexere
- Publication date2003
- ISBN 10 1587991780
- ISBN 13 9781587991783
- BindingPaperback
- Edition number1
- Number of pages304
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The Art of the Advantage: 36 Strategies to Seize the Competitive Edge
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Thomson Texere, United Kingdom
(2003)
ISBN 10: 1587991780
ISBN 13: 9781587991783
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The Art of the Advantage
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Cengage Learning, Inc, US
(2004)
ISBN 10: 1587991780
ISBN 13: 9781587991783
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Book Description Paperback. Condition: Like New. Art of the Advantage brings to life the centuries-old thirty-six Chinese st ratagems and explains how they can be applied to corporate or personal stra tegy. Author Kaihan Krippendorf shows how in using Chinese philosophy, comp anies can create unfamiliar, cutting-edge corporate strategies that are oft en unfamiliar to Western companies allowing them to take their western comp etitors unaware and make them more competitive. Throughout the book, Krippe ndorf uses ten case studies from the world's top business schools to illust rate his points. Seller Inventory # RWARE0000057095
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The Art of the Advantage
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Thomson Learning
(2003)
ISBN 10: 1587991780
ISBN 13: 9781587991783
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Softcover
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The Art of the Advantage
Published by
Thomson Learning
(2003)
ISBN 10: 1587991780
ISBN 13: 9781587991783
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Softcover
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The Art of the Advantage: Strategies to Secure the Competitive Edge
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Cengage Learning, Inc, United States, Florence
(2003)
ISBN 10: 1587991780
ISBN 13: 9781587991783
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Book Description Paperback. Condition: Very Good. This work brings to life 36 centuries-old Chinese stratagems and explains how they can be applied to corporate or personal strategy. Using actual case studies, the author shows how companies who have used these Eastern strategies can get an edge on their Western competitors. Like Sun Tzu's immensely popular Art of War, The Art of the Advantage uses political and military lessons to teach Western leaders about the Eastern philosophy of competing in the marketplace. At a time when companies are needing to compete on every level: price, strategy, distribution, manufacturing, customer service, R&D and operations, gaining any type of advantage is enormously important for a company's ultimate success. Crafted and proven in the past, yet still pertinent for business today, these 36 stratagems are a valuable asset in the game of business. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Seller Inventory # GOR003708690
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The Art of the Advantage (Not available in US): 36 Strategies to Seize the Competitive Edge
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Book Description Paperback. Condition: Like New. Like New. book. Seller Inventory # ERICA77515879917806
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