The 75 Greatest Management Decisions Ever Made - Hardcover
The 75 Greatest Management Decisions Ever Made is a pithy compendium that celebrates pinnacles of decision-making that have shaped management through the ages - and left their indelible impressions on business and society.
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About the Author:
Stuart Crainer (Oxford, U.K.) is a noted business and management writer who contributes regularly to The Financial Times, The (London) Times, the British Airlines in-flight magazine, Across the Board, and other publications. His many books include The Ultimate Business Library (AMACOM 0-8144-0395-6), The Ultimate Book of Business Quotations (AMACOM 0-8144-0447-2), The Ultimate Book of Business Gurus (AMACOM 0-8144-0448-0), Business the Jack Welch Way (AMACOM 0-8144-7033-5), and Business the Rupert Murdoch Way (AMACOM 0-8144-7034-3).
From Booklist:
Crainer's objective is to present a cornucopia of management decisions drawn from history to honor as well as to learn from them. He selects these decisions on the basis of the results achieved--they made things happen. In addition, he offers his "Hall of Infamy," 21 major decisions that failed. His 75 great decisions include Henry Ford's decision to start his own company; Sears Roebuck's decision to go into retail sales; Bill Gates' decision to license MS-DOS to IBM; Napoleon's decision to promote people on the basis of merit; and the ancient Chinese decision to institute a system of currency. The author's list of the worst decisions includes the sale for $1 of bottling rights for Coca-Cola; Xerox's rejection of the first PC and virtually handing it to Apple Computer; Sony's development of Betamax (a much better product than VHS), but failure to license it; and IBM's inability to see that PCs were indistinguishable and there was no need for consumers to pay for the IBM brand. Mary Whaley
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- PublisherMjf Books
- Publication date2002
- ISBN 10 1567315321
- ISBN 13 9781567315325
- BindingHardcover
- Number of pages239
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