Merchandising : Theory, Principles, and Practice - Hardcover

9781563671463: Merchandising : Theory, Principles, and Practice
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About the Author:
Grace I. Kunz is Associate Professor Emerita at the Textiles and Clothing department of Iowa State University. She is a member of the International Textile and Apparel Association, the American Apparel Manufacturers Association, the American Collegiate Retailing Association, Iowa Textile and Apparel Association and Pan-Pacific Business Association. Her teaching and research interests include apparel technology, assortment planning, merchandising, product development and global issues. Her findings have been published in the Journal of Fashion Marketing and Management, Clothing and Textiles Research Journal and Journal of Small Business Strategies, among others.

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  • PublisherFairchild Books
  • Publication date1998
  • ISBN 10 1563671468
  • ISBN 13 9781563671463
  • BindingHardcover
  • Number of pages420
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9781563673535: Merchandising: Theory, Principles, And Practice

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ISBN 10:  1563673533 ISBN 13:  9781563673535
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Grace I. Kunz
Published by Fairchild Books (1998)
ISBN 10: 1563671468 ISBN 13: 9781563671463
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