Advancing the Story: Quality Journalism in a Digital World - Softcover

Wenger, Debora Halpern; Potter, Deborah

Softcover

ISBN 10: 1544332459 ISBN 13: 9781544332451

Publisher: CQ Press, 2018

Synopsis

Updated Edition of Bestseller!

It’s a multimedia world, and today’s journalists must develop a multimedia mindset. How does this way of thinking change the newsgathering and news production processes? Having conceived of and written their book in this changed media landscape, broadcast veterans Debora Halpern Wenger and Deborah Potter seamlessly build on the fundamentals of good news reporting while teaching students to use depth, interactivity and immediacy as they maximize the advantages of each platform.

While retaining the book’s clear instruction and advice from those in the trenches, Advancing the Story, Fourth Edition has been updated to reflect the latest issues and trends with:

• greater emphasis on social media and mobile media to gather, promote and disseminate news content;
• expanded coverage of media ethics and media law;
• extended examples of effective reporting across multiple platforms;
• updated writing exercises and new resources for reviewing AP style; and
• additional interviews with journalists at the forefront of industry changes.

About this title

About the Author:

Debora Halpern Wenger, a veteran journalist and educator, is associate professor and director of undergraduate journalism at the University of Mississippi. She is also a former associate professor at Virginia Commonwealth University. Prior to her academic appointment, she served as assistant news director at WFLA-TV in Tampa, Fla. She started her career as a reporter/anchor at KXJB in Fargo, N.D., moved on to producing at WBBH in Ft. Myers, Fla., and WMUR in Manchester, N.H., then became executive producer at WSOC in Charlotte, N.C. Wenger conducts multimedia training in newsrooms across the country and is co-author of the broadcast, online and mobile journalism curricula for the Society of Professional Journalists’ Journalism Training Program. She has been invited to work as visiting faculty for the Poynter Institute. She has a BA from what is now known as Minnesota State University and an MA from University of North Carolina–Charlotte.

 

Review:

"This textbook takes a systematic approach to teaching broadcast and multimedia journalism to students.  Easy to follow [and] very relatable for students.  Visually appealing...Love this textbook."

Author: Beth Bingham Georges

"A soup to nuts, everything but the kitchen sink approach to the news business today."

Author: J. Patrick McGrail

About this edition

• Publisher: CQ Press
• Publication date: 2018
• ISBN 10: 1544332459
• ISBN 13: 9781544332451
• Binding: Paperback
• Edition number: 4
• Number of pages: 400