Business and Professional Communication - Softcover
Students preparing to succeed in today’s workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts.
Kory Floyd and Peter Cardon bring substantial and concrete business-world experience to bear in the text’s principles, examples, and activities and ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented and engaged. The result is a program that speaks student’s language and helps them understand and apply communication skills in their personal and professional lives.
Occurring in every chapter, a feature called People First presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. This gives students concrete skills for preserving relationships with others as they encounter these difficult conversations.
Unique to the market, this text includes a dedicated chapter focused on perspective-taking covering the processes of person-perception; common perceptual errors; the self-serving bias and the fundamental attribution error; the self-concept; and the processes of image management. This equips students to understand and pay attention to the perspectives of others.
Also unique to the market, this text includes a dedicated chapter focused on career communication. This encourages students to engage in networking and to consider the priorities and points of view of others as they seek employment and interact professionally.
Kory Floyd and Peter Cardon bring substantial and concrete business-world experience to bear in the text’s principles, examples, and activities and ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented and engaged. The result is a program that speaks student’s language and helps them understand and apply communication skills in their personal and professional lives.
Occurring in every chapter, a feature called People First presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. This gives students concrete skills for preserving relationships with others as they encounter these difficult conversations.
Unique to the market, this text includes a dedicated chapter focused on perspective-taking covering the processes of person-perception; common perceptual errors; the self-serving bias and the fundamental attribution error; the self-concept; and the processes of image management. This equips students to understand and pay attention to the perspectives of others.
Also unique to the market, this text includes a dedicated chapter focused on career communication. This encourages students to engage in networking and to consider the priorities and points of view of others as they seek employment and interact professionally.
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- PublisherMcGraw-Hill Education
- Publication date2019
- ISBN 10 1260547957
- ISBN 13 9781260547955
- BindingPaperback
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Book Description Paperback. Condition: new. Paperback. Students preparing to succeed in todays workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts.In Business and Professional Communication, Kory Floyd and Peter Cardon incorporate substantial business-world experience throughout the texts principles, examples and activities. They ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented. The result is a program that helps students understand and apply communication skills in both their personal and professional lives.The People First feature presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. This gives students concrete skills for preserving relationships with others as they encounter these difficult conversations.Unique to the market, this text includes a dedicated chapter focused on perspective-taking: covering the processes of person-perception; common perceptual errors; the self-serving bias and the fundamental attribution error; the self-concept; and the processes of image management. This equips students to understand and pay attention to the perspectives of others. Business and Professional Communication also includes a dedicated chapter focused on career communication, encouraging students to engage in networking and to consider the priorities and points of view of others as they seek employment and begin to interact professionally. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9781260547955
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Business and Professional Communication
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ISE Business and Professional Communication (Paperback)
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ISBN 10: 1260547957
ISBN 13: 9781260547955
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Book Description Paperback. Condition: new. Paperback. Students preparing to succeed in todays workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts.In Business and Professional Communication, Kory Floyd and Peter Cardon incorporate substantial business-world experience throughout the texts principles, examples and activities. They ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented. The result is a program that helps students understand and apply communication skills in both their personal and professional lives.The People First feature presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. This gives students concrete skills for preserving relationships with others as they encounter these difficult conversations.Unique to the market, this text includes a dedicated chapter focused on perspective-taking: covering the processes of person-perception; common perceptual errors; the self-serving bias and the fundamental attribution error; the self-concept; and the processes of image management. This equips students to understand and pay attention to the perspectives of others. Business and Professional Communication also includes a dedicated chapter focused on career communication, encouraging students to engage in networking and to consider the priorities and points of view of others as they seek employment and begin to interact professionally. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. Seller Inventory # 9781260547955
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ISE Business and Professional Communication (Paperback)
Published by
McGraw-Hill Education, OH
(2019)
ISBN 10: 1260547957
ISBN 13: 9781260547955
New
Paperback
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Book Description Paperback. Condition: new. Paperback. Students preparing to succeed in todays workplace require solid training in communication skills and principles, as well as experience applying them in realistic professional contexts.In Business and Professional Communication, Kory Floyd and Peter Cardon incorporate substantial business-world experience throughout the texts principles, examples and activities. They ensure that the theories, concepts, and skills most relevant to the communication discipline are fully represented. The result is a program that helps students understand and apply communication skills in both their personal and professional lives.The People First feature presents students with realistic scenarios that are sensitive, discomforting, or tricky to manage. It then teaches students how to navigate those situations effectively. This gives students concrete skills for preserving relationships with others as they encounter these difficult conversations.Unique to the market, this text includes a dedicated chapter focused on perspective-taking: covering the processes of person-perception; common perceptual errors; the self-serving bias and the fundamental attribution error; the self-concept; and the processes of image management. This equips students to understand and pay attention to the perspectives of others. Business and Professional Communication also includes a dedicated chapter focused on career communication, encouraging students to engage in networking and to consider the priorities and points of view of others as they seek employment and begin to interact professionally. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9781260547955
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Business and Professional Communication
Published by
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ISBN 10: 1260547957
ISBN 13: 9781260547955
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