Consuming Reality: The Commercialization of Factual Entertainment - Softcover
Engaging in a comprehensive examination of reality TV's advertising and promotional strategies, as well as the commodification of viewers, Consuming Reality dissects the unique and startling relation between mediation and consumption.
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About the Author:
Consuming Reality examines TV's response to the increasing pressure to brand content in a post-advertising era. June Deery's comprehensive analysis of the commercial practices found in popular reality programming reveals links to larger trends such as the sentimental dissemination of capitalist and nationalist ideologies, the professionalization of social relationships (including conceptions of self), and the mainstreaming of PR techniques in everyday life. Examining topics such as reality formats as pseudo-events, product placement, donorship, TV-web branding, making over homes/bodies as properties, consumer identity and pathology, Disney, and the American Dream, this book engages in a comprehensive examination of RTV's advertising and promotional strategies, as well as the commodification of viewers, of TV participants, of ideologies, dreams, and ideas.
June Deery is Associate Professor of Media at Rensselaer Polytechnic Institute, USA, and is the author of Reality TV (2015) as well several articles on television and new media.
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- PublisherPalgrave Macmillan
- Publication date2012
- ISBN 10 113757531X
- ISBN 13 9781137575319
- BindingPaperback
- Edition number1
- Number of pages236
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Book Description Taschenbuch. Condition: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Engaging in a comprehensive examination of reality TV's advertising and promotional strategies, as well as the commodification of viewers, Consuming Reality dissects the unique and startling relation between mediation and consumption. 240 pp. Englisch. Seller Inventory # 9781137575319
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Book Description Paperback. Condition: Brand New. reprint edition. 225 pages. 8.25x5.50x0.55 inches. In Stock. Seller Inventory # x-113757531X
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Book Description Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Engaging in a comprehensive examination of reality TV's advertising and promotional strategies, as well as the commodification of viewers, Consuming Reality dissects the unique and startling relation between mediation and consumption. Seller Inventory # 9781137575319
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Book Description Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. TIMELY: Reality TV has been around for more than a decade and continues to garner tremendous ratings through such shows as Jersey Shore, Dancing with the Stars, and The Bachelor. UNIQUE: No previous study on Reality TV addresses Deery s susta. Seller Inventory # 385688759
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