Sandler Success Principles: 11 Insights That Will Change the Way You Think and Sell - Hardcover

Mattson, David; Seidman, Bruce

Hardcover

ISBN 10: 098225542X ISBN 13: 9780982255421

Publisher: Pegasus Media World, 2012

Synopsis

Discover the 11 insights that will change the way you think and sell

Improve performance through self-awareness and relationships. Mattson and Seidman--C-level executives at Sandler Training, a world leader in sales training--focus readers on the 11 core principles that can reshape identity and promote professional growth. The Sandler System reveals the insights necessary to shift your own beliefs, behaviors, and attitudes to match those of the highest-earning, most successful sales representatives.

Excel at selling by overcoming the root causes of negative behaviors.Using the framework of Transactional Analysis the study of communication and its effect on human development and relationships-readers will understand how they arrived at the results, good or bad, that they have had up until now. Readers will learn
- Why self-control is a powerful weapon, and how it creates predictably lucrative relationships.
- How to don their armor going into battle, and when to relax in their own castle.
- How to leave their ''inner child'' in the car during sales calls.

A companion book to bestseller The Sandler Rules. In The Sandler Rules, Mattson outlined the principles of successful selling. Now he turns those principles inward to teach readers the connection between thoughts and triumph. Find out why strategies and techniques play a secondary role to one's attitudes and beliefs, fears and scares, perceptions of possibility, and most importantly, self-image.

About this title

About the Author:

David Mattson is CEO and a partner at Sandler Systems, Inc., an international training and consulting organization, where he continues to be a trainer and business consultant for management, sales, interpersonal communication, corporate team building, and strategic planning worldwide. He is also the author of The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them, and coauthor of Five Minutes with VITO: Making the Most of Your Selling Time with the Very Important Top Officer.

Bruce Seidman is president and a partner at Sandler Systems, Inc., where he works closely with Sandler trainers to help them grow, using technology to share best practices across the entire global team. He carries on the legacy that his father, David Sandler, began in 1967.

Review:

''The best book I have read covering the subject of professional selling, providing a clear, rationale and systemic approach not simply the 'conceptual.''' --Rob Howard, Director, Sales & Marketing Norgren Europe, European Fluid Controls, FAS Group

''Sandler Success Principles is another great example why Sandler Training is simply the best in developing sales professionals and executives. It offers powerful and practical insights that will make you clearly more successful.'' --Markku Kauppinen, CEO Extended DISC North America, Inc.

''Sandler Success Principles reinforced my belief that it is unquestionably the most effective system for developing the necessary skill set for success in any negotiation.'' --Perry S. Fong, Senior Vice President RBC Wealth Management

''If you want your career in sales to be both more productive and enjoyable, read this book to gain excellent insight into what makes sales people successful.'' --Kevin McGeeny, CEO StarSupply Commodity Brokers, Geneva & Chicago

''Sandler Success Principles reinforced my belief that it is unquestionably the most effective system for developing the necessary skill set for success in any negotiation.'' --Perry S. Fong, Senior Vice President RBC Wealth Management

''If you want your career in sales to be both more productive and enjoyable, read this book to gain excellent insight into what makes sales people successful.'' --Kevin McGeeny, CEO StarSupply Commodity Brokers, Geneva & Chicago

''Sandler Success Principles reinforced my belief that it is unquestionably the most effective system for developing the necessary skill set for success in any negotiation.'' --Perry S. Fong, Senior Vice President RBC Wealth Management

About this edition

• Publisher: Pegasus Media World
• Publication date: 2012
• ISBN 10: 098225542X
• ISBN 13: 9780982255421
• Binding: Hardcover
• Number of pages: 141