The Book Blueprint: Expert Advice for Creating Industry-Standard Print Books - Softcover

Friedlander, Joel

Softcover

ISBN 10: 0936385456 ISBN 13: 9780936385457

Publisher: Marin Bookworks, 2018

Synopsis

Independent authors don’t just toss their works online anymore. They are increasingly learning to act as publishers when they decide how to design and print their books. And like publishers, they need to make sure their products are the best they can be.

The Book Blueprint examines each part of the book, explaining its logic and structure, which in turn influences each part of the book’s design. It brings together all the writing on this subject by blogger and book designer Joel Friedlander.

Authors who want to move past selling a couple dozen books and see that their books achieve the widest possible distribution will have to start thinking like a manufacturer. The Blueprint is designed to help authors understand how print books are put together so they can satisfy the expectations of their readers while achieving higher profits from their business.

Joel Friedlander is intimately familiar with the inner workings of books, as a designer, publisher, and prolific author. With more than 20,000 books published from his designs, Friedlander has grappled for more than three decades with all the topics involved in print book publishing. 

In The Book Blueprint readers will learn what they need to know to craft an industry-standard book, covering such subjects as:

• How to pick fonts for your book interiors and covers, with lots of free options.
• Step-by-step instructions for dealing with short-run offset book printers.
• Keys to understanding the "language of printing."
• Making the decision between print-on-demand and offset production.
• How to design details like running heads, text breaks, and indexes for your book.
• Includes almost 100 illustrations.

Whether you are publishing your own books through print on demand vendors or offset printers, The Book Blueprint will give you the guidance of an expert to make sure your book is published properly.

About this title

About the Author:

Joel Friedlander is an award-winning book designer, blogger, and writer. He speaks regularly at industry events and is the author of A Self-Publisher’s Companion and coauthor of The Self-Publisher's Ultimate Resource Guide. The blogger behind TheBookDesigner.com, Joel is a columnist for Publishers Weekly, and was named by Writer's Digest as one of the 10 people to follow in book publishing. Joel is also the co-founder of BookDesignTemplates.com, where he provides predesigned interior book templates for Word and InDesign.

Review:

"Friedlander leaves no line unturned, no drop cap unevaluated, no header or footer taken for granted in this definitive guide to creating a print book. The Book Construction Blueprint gives you the knowledge, understanding, and practical how-to that will make your book stand proud next to any published by the Big 5 publishing houses. An essential addition to the independent author's bookshelf!" --Carla King, Self-Publishing Boot Camp

"Since the self publishing revolution started, Joel Friedlander has been there to guide authors through the production process of making books to professional standards. This new publication brings together all his best advice and recommendations into one easy-to-follow manual. If you're embarking on the adventure of making a print book, keep this blueprint by your elbow as guide, checklist and reassuance." --Orna Ross, founder, Alliance of Independent Authors

"Joel has put together an excellent book to help Word users over the hump into print production. It was a joy to me to read a book by someone, like myself, with extensive experience in the printing industry. He covers much more than most books on this topic. As usual, Joel includes well written, easy to understand information which, in this case, will answer almost all of your questions on publishing a print version of your book." --David Bergsland, The Skilled Workman

About this edition

• Publisher: Marin Bookworks
• Publication date: 2018
• ISBN 10: 0936385456
• ISBN 13: 9780936385457
• Binding: Paperback
• Number of pages: 252