Classics in consumer behavior: Selected readings together with the authors' own retrospective comments (The PPC marketing series)
Very good condition (may be unread) with some cover wear.
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- PublisherPPC Books
- ISBN 10 0878140301
- ISBN 13 9780878140305
- BindingUnknown Binding
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Classics in consumer behavior: Selected readings together with the authors' own retrospective comments (The PPC marketing series)
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