Using a rich archive of trade and professional magazines along with existing academic literature and the landscape itself, Jakle and Sculle offer compelling images and commentary on commercial and regulatory signs in both downtown and roadside settings. They explore how reading and displaying signs contribute to our sense of community and our sense of self, the aesthetics of signs, and how, through regulation, Americans have responded to signs as both beauty and blight in their landscape.
Broad in scope and significant for its consideration of both the look and meaning of signs in the context of twentieth-century history and society, Signs in America’s Auto Age will appeal to those with an interest in American cultural geography, urban history, and popular culture.
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Book Description Hardcover. Condition: Good+. Dust Jacket Condition: Missing. First Edition. 1st printing of 1st edition, from a private collection. No dust jacket, otherwise very good+. Binding is tight, sturdy, and square; boards and text also very good. Ships from Dinkytown in Minneapolis, Minnesota. Seller Inventory # 254605
Book Description Hardcover. Condition: Good. Seller Inventory # SONG0877458898