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"Professor Barbara Warnick has once again focused her sharp analytical lens on the rhetoric of digital discourse. With its emphasis on the public sphere, credibility, and interactivity, this new book provides us with a sound framework for both a critical and a heuristic view of the Internet. Using the concepts and examples presented here, we understand the Internet in all of its persuasive subtlety and we see ways in which our design choices--textual, visual, political--could be more adaptive to this new rhetorical space. An important book for rhetorical studies and Internet studies alike." --Laura J. Gurak, Ph.D. Professor and Head, Department of Writing Studies, University of Minnesota author of Persuasion and Privacy in Cyberspace and Cyberliteracy
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