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This book is filled with mistakes. Big ones. The mistakes that cost sales professionals their customers, their top line results, maybe even their careers. But you should read More ProActive Sales Management anyway.
Because Skip Miller has packed this follow-up to his best-selling ProActive Sales Management with uncanny insight into why even excellent sales managers make those very errors—“the stuff you wish you’d never gotten into.” And more importantly, he tells you how to get yourself out of it—and what you should do now.
Quite possibly the most practical guide to improving your sales management approach that you’ll ever read, More ProActive Sales Management offers use-it-now solutions to the universal challenges of finding and retaining customers, building your team, structuring territories, breeding motivation, and streamlining efficiency across your entire sales operation.
This book represents an unprecedented opportunity to learn not just from your own mistakes but from those of hundreds of other sales management professionals who spent months or even years developing new ideas, then ran with them—and failed, sometimes spectacularly. Their losses are your gain.
Divided into the five areas in which most bad (and good) sales management decisions are made, More ProActive Sales Management has got you covered concerning:
---Internal team decisions: The day-to-day decisions you make as a manager of the individual members of your team. Are you doing the right things when it comes to hiring, firing, training, coaching, counseling, and motivating? (Mistake #3: Salespeople Are Self-Motivated)
--Upward decisions: Do the decisions you make on behalf of your team reflect the needs of the entire company? And does your input on larger company decisions demonstrate that your team is well equipped to help realize company goals? (Mistake #8: I’m the Boss)
---Sales decisions: In the field or in the office, are you making the right daily decisions that will increase sales? (Mistake #13: I’ll Show Them How to Do It)
---Infrastructure decisions: Have you ideally structured territories, compensation and rewards programs, goals and quotas, and other facets of the sales operation? (Mistake #15: It’s Their Territory)
--Self decisions: Are your choices and decisions career enhancers or career limiters? (Mistake # 21: The More I Work, the Better the Example)
Each of the twenty-two mistakes—ranging from troublesome to catastrophic, harrowing to hilarious—is accompanied by down-to-earth, proven ways to recognize bad decisions before they happen, make better choices from the start, and do your job (and help your people do theirs) more easily, efficiently, and profitably than ever.
“The ramifications [of bad decisions] are far reaching,” writes Miller. You lose not only individual sales, new and long-standing accounts, and the money that goes with them; you also stand to lose the confidence of your colleagues and employers. Luckily, those who came before you have already made history in their own way—it’s up to you to learn from their mistakes, lest you repeat them!
William “Skip” Miller is the President of M3 Learning, a sales and management development company, and a sales management trainer for the American Management Association. He is the author of ProActive Sales Management and ProActive Selling.
Praise for ProActive Sales Management:
“ProActive Sales Management is jammed with useful ideas and worth the attention of a manager trying to overhaul the sales culture.”— Globe & Mail
Many sales professionals—even terrific ones—make the transition into management thinking they’ve already got all the skills, knowledge, and experience they’ll need to direct a sales team or run an entire sales organization. But whether you’re responsible for one rep or thousands, being a great sales manager is a whole different ballgame than being a great salesperson. One bad decision can mean permanently lost opportunities—or worse. Much worse.
Skip Miller’s More ProActive Sales Management, picking up where his best-selling ProActive Sales Management left off, is designed to help you avoid the common pitfalls and costly mistakes that untold thousands of other sales managers—both new and experienced—make year in and year out. Written with wit and packed with wisdom, this ultra-practical book highlights more than twenty big-time blunders you must avoid. With concrete advice and easy-to-use tools, More ProActive Sales Management helps you:
--Manage both your team and its individual members more effectively
--Motivate everyone (yes, they do need it)
--Deal with failures quickly—and learn from them
--Reduce paperwork—without losing the information and documentation
you really do need
--Forecast more accurately—without holding your team to needlessly precise percentages
--And build a ProActive sales culture throughout your entire sales organization
Whether your company’s sales efforts are humming along, need a tweak, or are desperate for a complete overhaul, the first step in the right direction is to eliminate all the many possible wrong moves. More ProActive Sales Management is an indispensable guide to avoiding every conceivable mistake, great and small.
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