THE TOURISM SYSTEM: AN INTRODUCTORY TEXT - Softcover

9780757526800: THE TOURISM SYSTEM: AN INTRODUCTORY TEXT
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This undergraduate text introduces the tourism industry, with sections on planning, developing, and controlling tourism destinations, tourism marketing and promotion, factors influencing the tourism market, and the characteristics of travel. Learning features include objectives, chapter overviews, and summaries, plus a glossary. Mill teaches in the

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  • PublisherKendall Hunt Publishing
  • Publication date2006
  • ISBN 10 0757526802
  • ISBN 13 9780757526800
  • BindingPaperback
  • Edition number5
  • Number of pages448

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