Investors in People Maintained - Softcover
Tony Atherton demonstrates how individuals can market themselves in the same way that companies market their business. He examines the pros and cons of illustrating individual skills and abilities by using a SWOT analysis. A business considers "the 4 P's" of marketing - product, price, place, promotion - to market itself and the book shows that there is no reason why an individual cannot use this method as well. He shows the reader how to think objectively about their personality and how to market themself as a commodity. The book is full of practical hints and tips.
"synopsis" may belong to another edition of this title.
About the Author:
Tony Atherton is a training and management consultant. He is alos the author of the new book How to be Better at Delegation and Coaching Skills (Kogan Page).
"About this title" may belong to another edition of this title.
- PublisherKogan Page Ltd
- Publication date1999
- ISBN 10 0749429208
- ISBN 13 9780749429201
- BindingPaperback
- Number of pages191
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Investors in People Maintained
Published by
Kogan Page Ltd
(1999)
ISBN 10: 0749429208
ISBN 13: 9780749429201
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Softcover
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Book Description Condition: Good. Most items will be dispatched the same or the next working day. Ex library copy with usual stamps & stickers. Seller Inventory # wbs9224073771
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Investors in People Maintained
Published by
Kogan Page Ltd
(2000)
ISBN 10: 0749429208
ISBN 13: 9780749429201
Used
Paperback
Quantity: 1
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Book Description Paperback. Condition: Like New. Like New. book. Seller Inventory # ERICA75807494292085
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