Networking with Millionnaires

Stanley Ph.D., Thomas J.

ISBN 10: 0743507940 ISBN 13: 9780743507943

Publisher: Simon & Schuster Audio, 2001

Synopsis

In The Millionaire Next Door, Tom Stanely identified the millionaires around you. In the Millionaire Mind, he told you how they think. Now, he tells you how to get their business.
NETWORKING WITH MILLIONAIRES
The affluent market segment is growing seven times faster than the household population in this country. Dollar for dollar the most productive way to penitrate the affluent market is to network with its members, their advisors, and the key members of their important affinity groups
DR. STANLEY IMPARTS HIS EXTENSIVE KNOWLEDGE BY EXAMPLE:

• Learn how to attract hundreds of affluent business owners as clients and never make a sales call
  
• Learn how top producing marketers generate business by employing eight key networking themes.
  
• Learn how to personaly access the top business owners in your community.
  

Networking is the essence of high performance marketing. It is professional selling at its highest form. Networking is about influencing the influential.

About this title

About the Author:

Thomas J. Stanely, Ph. D., is an author, lecturer and researcher who has studied the affluent since 1973. Dr. Stanley has written several bestselling books including The Millionaire Next Door and the Millionaire Mind. Dr. Stanely holds a doctorate in business administration from the University of Georgia in Athens and was formerly a professor of marketing at Georgia State University where he was named Omieron Delta Kappa Outstanding Professor. he lives in Atlanta, Georgia.

From AudioFile:

In a spontaneous discussion format that gives immediacy to his words, the author tells how any salesperson or service provider can make profitable connections with wealthy people. The two keys, he says, are to target a category of people who can use your service or product and then to focus on what you can do to help them. The money will follow automatically. Stanley's ideas are ingenious and aggressive, but will require a lot of chutzpah and a wheeler-dealer mentality that not everyone is gifted with. But if you do have this kind of energy and a burning itch to succeed, the author's knowledge of the wealthy is unparalleled. Overall, his knowledge and enthusiasm make this an empowering four-and-a-half hour lesson. T.W. © AudioFile 2002, Portland, Maine-- Copyright © AudioFile, Portland, Maine

About this edition

• Publisher: Simon & Schuster Audio
• Publication date: 2001
• ISBN 10: 0743507940
• ISBN 13: 9780743507943
• Binding: Audio CD