Humanism in Business - Softcover

Softcover

ISBN 10: 0521727626 ISBN 13: 9780521727624

Publisher: Cambridge University Press, 2009

Synopsis

What is the purpose of our economic system? What would a more life-serving economy look like? There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization and individual utility maximization. Even developments with a humanistic touch like stakeholder participation, corporate social responsibility or corporate philanthropy serve the same goal: to foster long-term growth and profitability. Humanism in Business questions these assumptions and investigates the possibility of creating a human-centered, value-oriented society based on humanistic principles. An international team of academics and practitioners present philosophical, spiritual, economic, psychological and organizational arguments that show how humanism can be used to understand, and possibly transform, business at three different levels: the systems level, the organizational level and the individual level. This groundbreaking book will be of interest to academics, practitioners and policymakers concerned with business ethics and the relationship between business and society.

About this title

Book Description:

There are many books about business and society, yet very few of them question the primacy of GDP growth, profit maximization and individual utility maximization. This groundbreaking book questions these assumptions and investigates the possibility of creating a human-centered, value-oriented society based on humanistic principles.

About the Author:

Wolfgang Amann is Executive Director of the MBA programme at the University of St Gallen, Switzerland.

About this edition

• Publisher: Cambridge University Press
• Publication date: 2009
• ISBN 10: 0521727626
• ISBN 13: 9780521727624
• Binding: Paperback
• Number of pages: 270
• Editor: Spitzeck Heiko, Pirson Michael, Amann Wolfgang, Khan Shiban, Von Kimakowitz Ernst