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A Step-by-Step Guide
As bracing as a shot of espresso, Search Engine Optimization: An Hour a Day offers brisk advice, bite-sized tasks, and straightforward tools to help you significantly increase visibility for your website on all the major search engines.
In this ultimate do-it-yourself guide, SEO consultants and authors Jennifer Grappone and Gradiva Couzin offer many surprisingly simple techniques and insights, including how to:
You'll also find:
Gradiva Couzin has been working in search marketing since its early days in 1998. Since then, she has improved the search presence of organizations ranging from small businesses working on a shoestring to Fortune 500 companies. Her SEO strategy creates win-win solutions by improving the match between searchers and websites. With a history as a civil engineer and experience in website and database development, Gradiva enjoys the technical side of SEO and loves to facilitate communication between techie and non-techie types. She is also an accomplished artist, painting oil portraits on commission. Gradiva lives and works in San Francisco’s Bernal Heights with her husband and two small children.
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