Do's and Taboos of Public Speaking: How to Get Those Butterflies Flying in Formation - Softcover

Axtell, Roger E.

Softcover

ISBN 10: 0471536709 ISBN 13: 9780471536703

Publisher: Wiley, 1992

Synopsis

Develop your powers of public persuasion with the ultimate guide togreat speeches and business presentations. Do you get tongue-tiedat the mere thought of speaking in public? Would you rather swimwith sharks or undergo a tax audit than face an audience? Well,you're not alone. According to the Book of Lists' list of humans'greatest fears, the fear of death is our fourth greatest fear,while fear of public speaking commands a solid first place. Nowfrom Roger E. Axtell, one of America's most accomplished publicspeakers, here's a book guaranteed to turn even the most stage-shymumbler into a great communicator. Geared primarily, but notexclusively, for business people, this amusing and informativeguide can show you how to possess the powers of public persuasionyou've always dreamed of having. Whether it's making a pitch to theboard of directors, or prepping the sales force, stating your caseto the town council, or being interviewed on live TV, Do's andTaboos of Public Speaking can help you to be an intelligent,articulate, confident, and likable presence in front of anyaudience you'll ever face.
* Surefire techniques for controlling fear, preparing for andorganizing a business presentation or speech, using body languageand humor, getting the most out of audio and audio/visualequipment, speaking in front of the camera, and much, muchmore
* Helpful hints from successful business speakers and such greatsas Winston Churchill, Lee Iacocca, Red Barber, Roger Ailes, andCharles Osgood
* Special chapters on humor and roasts, speaking internationally,and even how to become a professional speaker

About this title

From the Publisher:

What's our greatest fear? Death? Wrong. It's public speaking and, unfortunately, most people are never prepared to speak in public. Clear, concise tips, insights and anecdotes are included. With over 30 years of active public speaking, the author guides you through the basics and secrets of successful business speeches. Chapters cover toasts and roasts, TV appearances, international speaking, effective use of audio-visual equipment, making audience contact, using humor, and the opportunities that await you should you decide on a career as a professional speaker. Also contains a valuable listing of local and national speaking chapters and associations.

About the Author:

ROGER E. AXTELL is a former VP of Worldwide Marketing for TheParker Pen Company who has spent thirty years traveling and livingabroad. He is a professional speaker and bestselling author of anumber of books, including the international hit, Do's and TaboosAround the World which has been translated into six languages. MIKEFORNWALD is an Art Director of the Arian, Lowe & TravisAdvertising Agency in Chicago, Illinois, and a former politicalcartoonist.

About this edition

• Publisher: Wiley
• Publication date: 1992
• ISBN 10: 0471536709
• ISBN 13: 9780471536703
• Binding: Paperback
• Edition number: 1
• Number of pages: 224