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A business's competitiveness depends on the effective use of the vast amounts of information available. Tech Mining: Exploiting New Technologies for Competitive Advantage shows technology managers and other professionals not only how to sift through the chaff and get to the key kernels that lead to innovation―in short, information management―but how to make better use of information leads in order to make better decisions.
Tech Mining explains how to use the available software tools, including generic search engines and standard MS Office capabilities, in conjunction with text mining software such as VantagePoint®, in order to quickly access the technological information needed to gain critical competitive advantage. With screen shots and charts throughout, the book shows the reader how to:
With Web-based practice datasets and the VantagePoint reader software, Tech Mining will take managers and their enterprises beyond common information management to become wiser consumers―and exploiters―of today's science and technology.
SCOTT W. CUNNINGHAM worked for the Technology Policy & Assessment Center at the Georgia Institute of Technology. He has worked in industry as a data mining and machine learning consultant, working chiefly in the e-commerce and retail industries. He holds a BEng in engineering science and mechanics from Georgia Tech and a DPhil in science, technology, and innovation policy from the University of Sussex, UK. He currently serves as an assistant professor on the Technology, Policy, and Management faculty of TU Delft.
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