The Routledge Companion to Marketing Research (Routledge Companions in Marketing, Advertising and Communication) - Softcover

9780367694319: The Routledge Companion to Marketing Research (Routledge Companions in Marketing, Advertising and Communication)
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ISBN 10: 036769431X ISBN 13: 9780367694319
Publisher: Routledge, 2023
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Wright, Len Tiu (Editor)/ Moutinho, Luiz (Editor)/ Stone, Merlin (Editor)/ Bagozzi, Richard P. (Editor)
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Book Description Taschenbuch. Condition: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This single volume reference provides an alternative to traditional marketing research methods handbooks, focusing entirely on the new and innovative methods and technologies that are transforming marketing research and practice. Seller Inventory # 9780367694319

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Book Description Condition: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Len Tiu Wright is Editor-in-Chief of Cogent Business and Management and Emeritus Professor of Marketing at De Montfort University, UK.Luiz Moutinho is Visiting Professor of Marketing at University of Suffolk Business Scho. Seller Inventory # 869555302

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