Approaches to Audiences: A Reader (Foundations in Media) - Softcover
This book offers a comprehensive survey of contemporary academic audience research along with a brief account of its history and development. Looking at such major themes as social influences, public opinion, individual impacts and uses, children and young people, cultures of class and nation, and families and households, the book presents a group of key studies on relevant topics, followed by a specially commissioned critical analysis written by a top expert in the field.
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About the Author:
Olga Linne, Senior Lecturer and Postgraduate Research Tutor, both at the Centre for Mass Communication Research, University of Leicester. Ramaswami Harindranath, Lecturer, School of Cultural Studies, University of the West of England.
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- PublisherHodder Education Publishers
- Publication date1998
- ISBN 10 0340692251
- ISBN 13 9780340692257
- BindingPaperback
- Edition number1
- Number of pages336
- EditorDickinson Roger, Harindranath Ramaswami, Linné Olga
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Approaches to Audiences A Reader Foundations in Media
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Approaches to Audiences A Reader Foundations in Media
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(1998)
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ISBN 13: 9780340692257
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