The Brief Penguin Handbook - Softcover

Faigley, Lester

3.81

37 ratings by Goodreads

9780321245311: The Brief Penguin Handbook

Softcover

ISBN 10: 0321245318 ISBN 13: 9780321245311

Publisher: Longman, 2005

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Expressly created to engage the visual and technological interests of today's students, "The Brief Penguin Handbook" revolutionized the way handbooks present information and ideas. With a highly visual design, unique coverage of visual rhetoric and visual literacy, superior coverage of technology, and distinctive coverage of writing for different purposes, the first edition established itself as the best-selling handbook to enter the market in fifteen years. The second edition of this extraordinary handbook continues to lead the market with enhanced visual examples and coverage, completely revised and expanded documentation chapters, cutting edge coverage of language issues, and much more.

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About the Author:

Lester Faigley holds the Robert Adger Law and Thos. H. Law Professorship in Humanities at the University of Texas at Austin. He was the founding director of the Division (now Department) of Rhetoric and Writing at Texas in 1993, and he served as the 1996 Chair of the Conference on College Composition and Communication. Faigley has published over twenty books and editions, including Fragments of Rationality (Pittsburgh, 1992), which received the MLA Mina P. Shaughnessy Prize.

Review:

"It's not too often that one finds a book that offers students practical suggestions about ways that they can enhance both the form and the context of their essays... Please pass my best wishes on to the author for a job well done. This is exactly the kind of book that composition teaching needs."
—Chris Fosen, California State University, Chico State

"What I like most about the book is its emphasis on genre and visual form and its attention to emerging technologies... It feels like the text is modeling visual design in addition to addressing it within the content."
—Marshall Kitchens, Oakland University

"I think students will respond marvelously to the icons. They are a great idea for a visually literate generation... Students will find this handbook more 'familiar' to them simply because they'll recognize the 'look' of it as belonging to their world of visual information."
—Thomas Amorose, Seattle Pacific University

"What is most impressive is the emphasis on visual literacy here. It's what makes the book distinct and cutting edge... The use of icons, the color waves, and the graphics in these pages are stunning."
—Lisa Langstraat, University of Southern Mississippi

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