New Business Ventures and the Entrepreneur - Hardcover

Howard H. Stevenson; Michael J. Roberts; Harold Irving Grousbeck

9780256075762: New Business Ventures and the Entrepreneur
Hardcover
ISBN 10: 025607576X ISBN 13: 9780256075762
Publisher: Richard D Irwin, 1989
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This text - a combination of Harvard Cases and text - examines the entrepreneurial process from the initial idea through business operations to harvest. It provides the knowledge and skills required for students pursuing careers as entrepreneurs as well as valuable ideas for those in a more structured business setting. Most importantly, it takes a close look at the process of identifying and pursuing opportunity, which has become increasingly important in restoring the competitive position of many U.S. industries in a global marketplace.

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  • PublisherRichard D Irwin
  • Publication date1989
  • ISBN 10 025607576X
  • ISBN 13 9780256075762
  • BindingHardcover
  • Edition number3
  • Number of pages864
  • Rating

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