Handbook of Public Relations - Softcover
The leading SA text giving an academic and practical perspective on public relations in the business and management environment. The updated edition includes the recently developed Global Protocol of Ethics and a revised discussion of the technological tools available to PR practitioners. All
the case studies have been updated to reflect contemporary events relevant to public relations A USP feature is the inclusion of practical checklists and templates. Truly SA rather than US focis. A set of power point slides related to the case studies and the checklists accompanies the seventh
edition.
the case studies have been updated to reflect contemporary events relevant to public relations A USP feature is the inclusion of practical checklists and templates. Truly SA rather than US focis. A set of power point slides related to the case studies and the checklists accompanies the seventh
edition.
"synopsis" may belong to another edition of this title.
About the Author:
Chris Skinner, Gary Mersham, Llew von Essen
"About this title" may belong to another edition of this title.
- PublisherOpen University Press
- Publication date2004
- ISBN 10 0195789040
- ISBN 13 9780195789041
- BindingPaperback
- Number of pages416
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Handbook of Public Relations 7e
Published by
OUP Southern Africa
(2004)
ISBN 10: 0195789040
ISBN 13: 9780195789041
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Book Description Paperback. Condition: New. All items inspected and guaranteed. All Orders Dispatched from the UK within one working day. Established business with excellent service record. Seller Inventory # mon0000107018
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