International Marketing - Softcover
The third edition of "International Marketing" provides a complete introduction to international marketing in the twenty-first century. With up-to-date coverage of all core topics, an accessible writing style and distinct emphasis on culture, this new edition facilitates a deeper understanding of the subject. One of the only books to take a truly international approach, it's an ideal text for students studying international marketing.
"synopsis" may belong to another edition of this title.
About the Author:
Professor Pervez N. Ghauri teaches International Marketing and International Business at King's College London.
"About this title" may belong to another edition of this title.
- PublisherMcGraw-Hill Higher Education
- Publication date2010
- ISBN 10 0077122852
- ISBN 13 9780077122850
- BindingPaperback
- Number of pages728
- Rating
Buy New
Learn more about this copy
US$ 76.34
Shipping:
FREE
Within U.S.A.
Top Search Results from the AbeBooks Marketplace
Stock Image
International Marketing Revised Ed Edition
Published by
McGraw-Hill Higher Education
(2010)
ISBN 10: 0077122852
ISBN 13: 9780077122850
New
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Seller Inventory # ABEOCT23-305541
Buy New
US$ 76.34
Convert currency
Stock Image
International Marketing Revised Ed Edition
Published by
McGraw-Hill Higher Education
(2010)
ISBN 10: 0077122852
ISBN 13: 9780077122850
New
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: New. Brand New Original US Edition.We Ship to PO BOX Address also. EXPEDITED shipping option also available for faster delivery.This item may ship from the US or other locations in India depending on your location and availability. Seller Inventory # ABTR-275272
Buy New
US$ 76.34
Convert currency
Stock Image
International Marketing Revised Ed Edition
Published by
McGraw-Hill Higher Education
(2010)
ISBN 10: 0077122852
ISBN 13: 9780077122850
New
Softcover
Quantity: 1
Seller:
Rating
Book Description Condition: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed. This item may ship from the US or our Overseas warehouse depending on your location and stock availability. We Ship to PO BOX Location also. Seller Inventory # ABRR-275272
Buy New
US$ 79.46
Convert currency