Annual Editions: E-Business 01/02 - Softcover
This reader is a compilation of current newspaper, magazine and journal articles on issues dealing with e-business. Units include: understanding the e-business tidal wave; deciding on e-business models and strategies; integrating the value chain with Web technologies; creating marketing and branding strategies in the new economy; building communities and enhancing consumer experiences; going global through the Net; and the future of e-business.
"synopsis" may belong to another edition of this title.
About the Author:
ROBERT W. PRICE (Laguna Beach, CA) is Senior Research Fellow at the Global Entrepreneurship Institute, a nonprofit organization specializing in educating entrepreneurs leading high-growth-potential ventures.
"About this title" may belong to another edition of this title.
- PublisherMcGraw-Hill/Dushkin
- Publication date2000
- ISBN 10 0072431156
- ISBN 13 9780072431155
- BindingPaperback
- Edition number1
- Number of pages240
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Annual Editions: E-Business 01/02
Published by
McGraw-Hill/Dushkin
(2000)
ISBN 10: 0072431156
ISBN 13: 9780072431155
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Softcover
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Book Description Condition: Very Good. Very Good condition. 2001-2002 edition. A copy that may have a few cosmetic defects. May also contain a few markings such as an owner's name, short gifter's inscription or light stamp. Seller Inventory # U05A-04003
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Annual Editions: E-Business 01/02
Published by
McGraw-Hill/Dushkin
(2000)
ISBN 10: 0072431156
ISBN 13: 9780072431155
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Softcover
Quantity: 1
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Annual Editions: E-Business 01/02
Published by
McGraw-Hill/Dushkin
(2000)
ISBN 10: 0072431156
ISBN 13: 9780072431155
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