Global Marketing for the Digital Age: Globalize Your Business With Digital and Online Technology - Hardcover

Bishop, Bill

9780002557405: Global Marketing for the Digital Age: Globalize Your Business With Digital and Online Technology
Hardcover
ISBN 10: 0002557401 ISBN 13: 9780002557405
Publisher: Harpercollins Canada, 1998
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Packed with innovative ideas, entertaining examples, and unique research, this landmark book shows how to develop a global marketing program that uses digital technology to its fullest potential.

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  • PublisherHarpercollins Canada
  • Publication date1998
  • ISBN 10 0002557401
  • ISBN 13 9780002557405
  • BindingHardcover
  • Edition number1
  • Number of pages270

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Bishop, Bill
Published by Harpercollins Canada (1998)
ISBN 10: 0002557401 ISBN 13: 9780002557405
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